Sony Launches ‘Collaboration Series’ Campaign That Pairs Musicians With Its Tech, Games, and Movies

Discussion in 'Gaming News Discussion' started by Calliers, Dec 7, 2019.

  1. Calliers

    Calliers Administrator Staff Member

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    Sony has launched a new marketing campaign, called The Sony Collaboration Series, that brings together Sony Music Entertainment artists, the company’s movies, technology, and video games.

    The campaign will feature “experimental projects,” the first of which is a collaboration featuring artist DDG and pro skater Neen Williams. In a press release, Sony said that the Collaboration Series is “part of an ongoing strategy to further highlight the ties between SME artists, Sony assets (including technology, gaming and film), and passionate fan communities.”
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    Source: playstationlifestyle.net
     

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